Please note that this pertains to South African Legislation and Best Practice requirements.
So far we have looked at:-
1. The difference between being an employee and an employer;
2. Your Purpose:
3. The People around you and
4. Your Personal Footprint.
5. Knowledge & what you do with it
6. The Generosity of your Spirit and
7. The Role of Technology in your Business
Believe it or not there are a whole lot more – today we will explore a few more.
1. Self Confidence
As an entrepreneur you need a whole bunch of self-confidence. There will be times when you will be the only person who believes in YOU and what you are capable of doing.
Understand yourself, understand who you are, understand what you are capable of and understand how far you are prepared to go to achieve your dream.
Understand that there will be occasions that you will walk on the road with someone, be they mentor or collaborator or partner or customer or supplier or friend, but there will also be times that you will walk alone – be prepared for it and deal with it.
There will be times when you celebrate your successes and there will be times when it will feel as though you are all alone in the world – in those times, will you still believe in yourself? That is a question that you have to ask yourself and that is a question only you can answer and it will require a brutally honest answer.
Understand that as an entrepreneur, even accountants or auditors, are creative. Yes, you actually read that correctly. ALL entrepreneurs are creative – they have ‘created’ something, they have breathed life into something that did not exist. That’s huge! We are creative when we ‘put the picture’ together in our minds of how we want our businesses to look, to feel and to work. That is also why it is of the utmost importance that entrepreneurs reserve time to dream. If you cannot dream it, it will not happen and only having one dream is kind of defeating the object – we need to dream all the time. Take time out to dream, book it in your diary if you need to, but make sure that you take the time to draw pictures in your mind of what you want to happen, to dream the future. Remember though it will still require an action (well to be honest many actions) to turn that dream into a reality.
One of the quickest ways to lose you way is to lose your focus. Whether you are working on a document or preparing a presentation or raising an invoice or indeed running an entire business, when you lose focus you veer off the road and all manner of disasters and conflict await you.
Here’s the thing, although women (and even some men) proudly profess to be effective and efficient at multi-tasking, the fact of the matter is that the brain is designed and wired to only hold one thought at a time. You may think that you are holding two or more, but realistically you are ‘switching’ between thoughts or in effect losing focus, particularly if the two thoughts are on unrelated issues.
Make sure that you always have your ‘end goal’ clearly visible – mine are on ‘post it notes’ all over the office, so I can see them all the time. That way you will have them in your thoughts constantly and it will make it that much easier to maintain your focus.
Next time we will continue to look at some of the other issues that you will need or be aware of to become a successful Entrepreneur.